Of all the toy manufacturers at San Diego Comic Con, Mattel probably made the biggest splash. They revealed new DC Comics lines, teased big names for Masters of the Universe, and the 6-inch Ecto-1 drove them across the finish line.
San Diego Comic Con is always full of fascinating sights and sounds. Mattel has been kind enough to provide an inside look at the convention for those of us who couldn't make it to San Diego this week. You won't want to miss this closer look at their newest reveals.
Mattel has been lighting up San Diego Comic Con with loads of impressive new reveals and major news for their key brands. They've even managed to make Ghostbusters exciting, and you can read all about it thanks to their latest announcement.
Mattel has been releasing tidbits of their San Diego Comic Con schedule and exclusives for the past few months, and it's been a little hard to follow. Thankfully they've just provided a nice recap of all their SDCC plans.
The heavy hitters of the toy industry love to show off their corporate side with pre-San Diego Comic Con press releases, and Hasbro just released theirs. It does offer unique insights into each of their brands, and details some freebie giveaways during the show.